Comparison between Acculynx vs JobNimbus CRM platforms within the roofing industry
Purpose
This paper provides a critical analysis of the comparison between Acculynx vs JobNimbus CRM platforms within the roofing industry, using only public information. The goal is to compare these top CRM platforms and offer recommendations for roofing businesses.
Background
In the Acculynx vs JobNimbus CRM comparison for the roofing industry, both platforms are established industry leaders that boast customers in the thousands and have been continuously setting standards for more than ten years. Acculynx is, notably, one of the first CRM systems exclusively designed for the roofing industry. Having entered this specific segment early on, the company has built a strong base for itself, and hence many roofing contractors prefer using it. Conversely, the best feature about JobNimbus is that it has been designed to be flexible; it allows its users to customize the program to their needs. This review has come in response to public concern for the costs, both switching and monetary, of each software.
Criteria for Choice
Based on the limitations of only having public knowledge, with the assumption that information provided by the company on their social media and website is accurate, both companies were evaluated based on the following:
- User Training and Adoption
- Cost and ROI
- Support and Customer Service
- Feature Set and Scalability
Methodology
Our evaluation involved analyzing over 20% of each company’s YouTube content from the last two years, as well as their LinkedIn posts, podcasts, and websites. Each criterion was scored on a five-point scale, shown below. We focused solely on public activities to mirror the perspective of a potential customer making a purchase decision.
- User Training and Adoption
- Cost and ROI
- Support and Customer Service
- Feature Set and Scalability
Methodology I:
Our evaluation involved analyzing over 20% of each company’s YouTube content from the last two years, as well as their LinkedIn posts, podcasts, and websites. Each criterion was scored on a five-point scale, shown below. We focused solely on public activities to mirror the perspective of a potential customer making a purchase decision.
Official Website Content (20% Weight): Prioritized for accuracy and comprehensiveness.
YouTube Content (35% Weight): Heavily weighted due to its focus on tutorials and real-world use cases.
Social Media Activity (20% Weight): Considered for its role in public engagement and brand reputation.
Customer Reviews and Testimonials (15% Weight): Crucial for gauging user satisfaction and practical experience.
Podcasts and Webinars (10% Weight): Provided insights into industry positioning, though weighted lower due to their promotional nature.
Star Rating System
1 Star – Poor: The platform performs poorly, missing key features or ease of use. It falls well below industry standards, likely causing major issues for users.
2 Stars – Below Average: The platform provides basic functionality but is limited or poorly implemented. Users may find it frustrating or inadequate in meeting their needs.
3 Stars – Average: The platform meets industry standards with sufficient features, examples and usability. It is functional but lacks any standout elements or advanced capabilities.
4 Stars – Good: The platform performs well, exceeding expectations in several areas. It offers a strong feature set, examples and a positive user experience, with only minor areas for improvement.
5 Stars – Excellent: The platform excels across all criteria, offering advanced features, superior usability, examples and an outstanding user experience. It sets a high standard in the industry.
Scope and Limitations
This review is limited to publicly available information and does not account for proprietary features or internal company data. Services common to both CRMs were not extensively evaluated unless they significantly impact daily business operations.
Objective and Outcome
The goal is to provide a Acculynx vs JobNimbus CRM comparison for the roofing industry based on the evaluated criteria.
Summary of Key Findings: Contrary to our initial expectations, both CRMs offer similar overall value. Although we initially assumed JobNimbus would outperform Acculynx, our analysis reveals that Acculynx’s focus on Customer ROI and quick implementation is highly competitive.
Fig 1: Acculynx vs JobNimbus CRM comparison for the roofing industry
Training and Adoption
Summary: Notably, JobNimbus shines in Public Training and Adoption; they provide easy-to-follow tutorials, all available on YouTube and conveniently split into bite-size portions.
Opportunities for Improvement: Neither has search or ai enabled search on their website, making it a challenge to look through their features and training. Effective search capabilities are crucial for users to quickly find the training materials they need, and both platforms could improve in this area.
JobNimbus: 5 stars
This software is the leader in showing the rest of the industry how to have a successful front facing training and adoption program.
Quote/Estimate Layout: It is clean and doesn’t require a myriad of clicks. Minor improvement point was that the video was made ahead of the launch of the new layout.
https://www.youtube.com/watch?v=I0R6Jo2qQyc
Creating Quote/Estimate: This is the bread and butter of all sales staff, so it is to be expected that the process is going to be quick, the video itself is less than 2:30, and JobNimbus Delivers.
https://www.youtube.com/watch?v=PAnzQtG7ElQ
Add Products, Services, create a Template: While this part 1 & 2 series are much lengthier than their other videos, note that these are one-time setups. Once they’re done, all you need to do is have the video as a bookmark. https://www.youtube.com/watch?v=3Iihpf2uyYY , https://www.youtube.com/watch?v=kEcoXKMF5bU
Acculynx: 3 stars
Many software offerings in this industry offer demos only, Acculynx is average in this field.
Fig 2: Comparison between Acculynx vs Jobnimbus review
Webinar Example: Requires Contact information; the primary impression this gives the customer is that the company is catered specifically to funnel customers in their sales pipeline.
https://go.acculynx.com/scale-with-acculynx-and-eagleview
Acculynx Knowledge Base: Only available once you have an account. Since the information is proprietary, who would lose from said information, or a subset thereof, becoming public knowledge
You have a trainer assigned to your account and the company advertises the 150 developers working out of Belloite Wisconsin.
https://youtu.be/QWhG8-8rH18?t=124
Cost & ROI
Summary: The Acculynx vs JobNimbus CRM comparison for the roofing industry reveals that Acculynx excels with an easy-to-use ROI calculator, showcasing its software’s value. Although JobNimbus offers a valuable free trial, it received a lower score.
Opportunities for Improvement: JobNimbus could easily put a similar type of calculator. Both companies could make their pricing transparent since they’re selling software, not roofing.
JobNimbus: 4 stars
Jobnimbus does a good job overall but is missing the ROI upsell that Acculynx displays in multiple parts of their marketing presentation. Furthermore, the Free Trial by JobNimbus easily demonstrates the software’s value; in fact, a company that has implemented two or three CRMs in the past can quickly see the added benefits. Additionally, the company provides a much softer sell, as evidenced by the differences on the home page.
Acculynx: 5 stars
Acculynx is a leader in making it crystal clear the ROI that a company will expect if it chooses its solution. Acculynx does a fantastic job displaying their ROI. Their Home Webpage displays the results upfront. ROI Calculator is available upfront and their RoI pitch is everywhere. It is clear this company has done its homework on what their customer is looking for.
Support and Customer Service
Summary: The amount of content that both companies put out is extraordinary, blog and podcasts, however, JobNimbus’ Solution Summit and extensive effort to provide support via Youtube shows that their CEO hosts is a world class marketing example. Both companies provide an extensive number of testimonials, counted as support for the purposes of this review, with JobNimbus providing ~30% of their 200+ videos as testimonials in the last two years, vs Acculynxs’ +50% out of their 32 videos made in the last two years.
Opportunities for Improvement:
The Acculynx vs JobNimbus CRM comparison for the roofing industry highlights different engagement philosophies. Acculynx’s focus on sales makes their Spotify podcast seem secondary compared to JobNimbus. However, Acculynx has invested in identifying and showcasing top sales talent through their YouTube channel, offering valuable resources for customers.
JobNimbus: 5 stars
It gets top marks for continuously finding new ways, JobNimbus Solution Summit & Talks with Ben Hodson just to name a few, to provide support and communicate with the customer. Organizing the JobNimbus Solution Summit demonstrates the company’s dedication to helping contractors maximize their resources and improve their business operations, raising the bar across the industry.
https://www.youtube.com/watch?v=yXNTE1YgvnM
Building Authority with Ben Hodson and Jim Aleen: There are a series of Youtube videos, similar to a podcast style presentation where the CEO of JobNimbus goes over best practices with a Jim, who is a Marketing expert. All of these echoes the JobNimbus philosophy of providing the contractor the best tools to help maximize their resources and improve their business operations.
https://www.youtube.com/watch?v=GOfnbm2Snyw
Partnership Building with Ben Hodson
https://www.youtube.com/watch?v=66gTTXjfRMY
Communication: Best form to communicate
https://www.youtube.com/watch?v=3EvXT0NI49o
Marketing Opportunities
https://www.youtube.com/watch?v=CEkl-9mBXts
A Series of Testimonials, 30
https://www.youtube.com/watch?v=de7RcfF27k4
Acculynx: 4 Stars
Acculynx receives high marks for effectively communicating their value, particularly in the support they provide. However, they miss earning five stars only because we were unable to find examples of innovative solutions that demonstrate their leadership in this field.
How to Create a Consistent Roofing Sales Strategy: This video, like many others, show the targeted method by which Acculynx approaches the customer, wanting to give them the best tools in short format.
https://www.youtube.com/watch?v=ZtcjoWpF3_Q
Communication: Email Notifications
https://youtu.be/ZtcjoWpF3_Q?t=1098
Getting Roofing Leads
https://www.youtube.com/watch?v=hTGFY1pXRoE
Phone and Email Support Are Well Represented
Feature Set & Scalability
Summary: In the Acculynx vs JobNimbus CRM comparison for the roofing industry, both offer significant improvements in key features. They provide useful integrations like Eagle View, roofing assessment tools, and supplier links to ABC, Beacon, and SRS, enhancing jobsite efficiency. However, JobNimbus has more online presence and versatility, making it more prominent in the comparison.
Fig 3: Battle for the Best Roofing CRM
Opportunities for Improvement: The implicit beliefs of these two organizations are reflected in how they interact with one another. Even though this research is based mainly on the available data, it is important to note that the focus on sales by Acculynx might, as a result, affect its perception of the Spotify podcast as less essential than JobNimbus. Nevertheless, Acculynx has ensured impressive efforts to hire and promote the most promising salespeople and share their videos on the YouTube platform.
JobNimbus: 5 Stars
Excelling in its feature set, JobNimbus offers robust functionality that is well-documented and accessible to users. The platform not only highlights its features but also provides clear, concise explanations and demonstrations of how they work in practice. This transparency and ease of access to information justify its 5-star rating.
Some of the most notable features include:
Request E-Signature, Quotes
https://www.youtube.com/watch?v=3Gi7LAbIUGI
Create Customer Estimate, Smart Estimate w/Eagle View
https://www.youtube.com/watch?v=UtglUVEsIFU
Add & Edit Internal Images
https://www.youtube.com/watch?v=u2BIDTq4f6U
Appointment Reminder
https://www.youtube.com/watch?v=DS13Njk6W8M
Automations: Reminders, Orders,
https://www.youtube.com/watch?v=LNlVn-PNE6w
Create Estimates for ABC, Beacon, & SRS
https://www.youtube.com/watch?v=wiFgVmBGx7Y
Create Customer Invoice, Mobile & Web
https://www.youtube.com/watch?v=gRfgmmlPukk
Request Payment & Request Payment via Text
https://www.youtube.com/watch?v=N4omlJ2gpkM
A/R Insights
https://www.youtube.com/watch?v=DrVEyUIZQAg
Sales Insights
https://www.youtube.com/watch?v=xqyeBNH3mN0
These features, combined with JobNimbus’s commitment to making them accessible and easy to understand, make it a standout choice for roofing contractors looking for a scalable, feature-rich CRM.
Acculynx: 4 Stars
Acculynx: A Comprehensive Feature Set
Similarly, Acculynx offers a comprehensive feature set that effectively meets the needs of roofing contractors. The platform excels in scalability, providing a robust set of tools that help businesses manage various aspects of their operations. However, due to the relative lack of publicly accessible documentation and demonstrations compared to JobNimbus, Acculynx receives a slightly lower rating of 4 stars.
Key Features of Acculynx
Key features of Acculynx include:
- Photo, Video and Document Management
Watch Video on Photo, Video and Document Management on Acclulynx
- Aerial Estimates via Eagleview
Aerial Estimates via Eagle view Video
- How to Increase Roofing Sales through Upselling
How to Increase Roofing Sales through Upselling
Advanced Tools for Contractors
- Predictive AI to Identify Best Leads
- AI-driven tools help contractors focus on the most promising leads.
- Email & Text Automations
- Automated communication features streamline client interactions.
Integration and Scalability
Real-Time Material Pricing and Availability
Integration with ABC, SRS, and Beacon for up-to-date material pricing and delivery scheduling.
Digital Payment Processing & Integrated Financing Options
These features facilitate payment processing and offer financing solutions to customers.
Profitability and Material Spend Tracking
Other significant features include estimating, production scheduling, project management, material ordering, photo sharing, and custom reporting.
Integrations
Integrations:
Acculynx offers extensive integrations with key industry players, including:
- ABC, Beacon & SRS Distribution Integrations
- QuickBooks
- HomeAdvisor
- GAF Leads + GAF QuickMeasure
- SalesRabbit
While Acculynx provides an extensive feature set that supports scalability, the lack of the same level of public documentation and user guidance seen in JobNimbus is a limiting factor. However, its strong performance across a broad range of functionalities still makes it a highly valuable tool for roofing contractors.
Conclusion:
We were surprised that the race between Acculynx and JobNimbus was this close. Whereas JobNimbus emerges as the stronger contender overall, with a total score of 19 out of 20 stars, especially due to its amazing training resources, robust support, and customer service, Acculynx shines at communicating its ROI and value propositions. Both are extraordinary, user-friendly platforms that publicly appear to work right out of the box. If we were to enter the roofing business, then JobNimbus would be our tool of choice for handling our operations.
Interested in finding the right CRM solution for your roofing business? Our team at CRM Group Consulting can help you assess and implement the best CRM tailored to your unique needs. Reach out to us today by visiting our Contact Page to schedule a consultation.
